Rihanna and Kanye West are both reportedly diving into a new projects, perfume. Rapper and entrepreneur, Jay-Z, is helping them out a bit. His company, Iconic Fragrances LLC have signed a deal with Parlux Fragrances Inc., so that Parlux will market Ri-Ri and Kanye’s perfumes.
Aromas from both Rihanna and Kanye West are part of the agreement, with their respective scents scheduled for release in summer 2010.
“We are excited for the opportunity to partner with Parlux and their management team in the launch of these dynamic new brands.This venture will take what is already a successful franchise at Parlux to a new level” said Jay-Z in a press release.
What’s more, final negotiations are being made for a future fragrance by Jay-Z himself, as well as one from an unnamed but “well-established” female artist.
No related posts.
Related posts brought to you by Yet Another Related Posts Plugin.

